- SEO Ontario Article -

Servicing Search Engine Optimization (SEO) within Mississauga in alignment with our Web Development, Graphic Design, Pay-Per-Click, and Social Media Optimization (SMO), NaturalClick Internet Marketing has now set the sights on Ontario! Although we have been servicing international clients, we strongly feel that our provincial expertise has grown substantially as our domination over Mississauga has flourished.

We have found our SEO success through treating our clients with excellent care, premium service, and an untouchable record of success. As SEO in Ontario may seem like a much larger task, NaturalClick’s new Marketing Team is proud and honoured to take on the challenge. For servicing optimization in Ontario, we will predominantly looking towards the larger cities, but will take on any smaller town project.

Currently, Search Engine Optimization has been standardized and placed into packages by other marketing companies to strategically calculate work with rate of success. You may see an SEO, Link-building, Pay-Per-Click, or SMO package like this:

SEO Ontario picture

As there is nothing wrong with this packaging by any means, how is a client supposed to:

a)      Make sure that the SEO Company is following through on all of these checked boxes?

b)      Be educated to know enough about the subjects and understand that they pertain to them if they even do?

There is no doubt that this type of packaging is well thought out, analyzed, and researched… BUT, as it is basic knowledge that the search engines always change and not every aspect of SEO works for each individual, why pay for something that may not work or pertain to you?

Looking to Ontario, NaturalClick SEO is loyal and promising to the fact that each quote is customized to your wants and needs. We look forward to tailoring a package which:

a)     Fits your budget

b)     Encompasses important SEO aspects

c)     Effectively achieves great results

Follow us on Twitter, Facebook, or this blog for more information on SEO in Ontario!

Here at NaturalClick SEO Company we are dedicated to providing results, and improving search engine rankings for customer websites. One main misunderstanding is that PATIENCE is a key virtue in the SEO process.

1. Patience is needed not due to the SEO Company or the Client’s response times or replies, it is 90% due to the Search Engines! Yes! The Search Engines are not as fast as you think they are at giving rankings! One important example of this is we cannot guarantee #1 spot, as other SEO Companies cannot either. This is due to the ever changing algorithms of the Search Engines.

2. You CAN expect highly researched Keyword Targeting. This is one of the most important aspects to SEO and for SEO. If a client chooses the wrong target keywords, then that is money poorly wasted! So if you’re a flower shop choose keywords such as “flower shop, roses, etc…” Too many times people chase the dream of ranking higher on the search engines, and sometimes realize they are ranking well for the wrong keywords!

3. You CAN expect  quick response times in moderation. If you have any questions, comments, or would like to speak with an agent about your account, you should expect an SEO Professional to tend to your needs.

4. Lastly, you CAN NOT expect SEO companies to succeed in every area every time. Think of  it like this, if you go bowling, as an average bowler you most likely will not be able to achieve a strike every time. Although this is a very realistic and different type of example, it demonstrates that some linkbuilding, or content optimization strategies we try out may or may not succeed.

How can you identify a poor SEO strategy? Well, inquire about your SEO plan and check that it appears extensive and well thought out. Preferably, a customized plan is the best type, as it ensures your every specification to your needs is met.

Ask Questions About Your SEO Plan

Thank you for reading this post, if you have any comments or questions about the above information, don’t hesitate to shoot us an email at info@naturalclick.ca.

Why is this?

If you think about reading a book, in the table of contents, what type of words are listed? This same ideology applies to SEO tactics. When considering placing your keywords in paragraphs, try mentioning them in the titles, as well as throughout the paragraph in moderation.  This does not mean crowd your page with your keywords! For example, do not put: “Carlyn’s flower shop contains many flowers. If you look at the variety of flowers, the flowers will range in colours depending on the flower’s type. Flowers tend to…” Search Engines understand that your paragraph is about flowers, there is no need to flood the page with the same keyword as you will bore your viewer.

SEO Crowd Demonstration

If your keyword is mentioned as many times as there are the number of people with their hands airborne in the above picture, fix your paragraph!

Keyword density, which is the ratio of how many times something is mentioned, should only be at about 2-3%. In today’s age, keyword density does not even have much of an impact. Due to the amount of repetition of keywords on websites providing no use, search engines had to take the majority of value out of keyword density. Although this is a difficult pill to swallow, what you can do is invest your time in properly placing your keywords in your titles, paragraphs, and more…

Use this guideline to help optimize your sites content:

- Place your keyword(s) in the title tags, description tags, alt tags, and keyword tags. (Note: Google does not use keyword tags in its SEO ranking systems)

- Place your keyword(s) in <h1>, <h2>, and or <h3> tags

- Place your keywords in the first and last 25 words of the page

- Bold your keywords at least once on your page

SEO is a tricky and long lasting process, do not give up because we believe in you! Also, follow us on Twitter at twitter.com/naturalclickseo

If you have read any previous posts you will understand that search engine optimization has: link-building, blogging, social media, ppc, and much more…

After the day is done and you have done all the work you can do, the next step is to wait and let the search engines determine whether your website will rank higher for your targeted keywords.

Although many people give up or feel their work is not going to be rewarded with results, you must WAIT. Here is a clock to demonstrate the importance of time:

SEO Clock Displaying Time

Yes! Exactly! You must wait for the search engine bots to crawl your website and find your hard work. Through using meta tags on your site, you will be able to help your website get found on the web quicker.

I honestly feel for your pain and suffering and agony, as even larger SEO firms suffer as well, but stick with it! Keep checking your Alexa rankings, Google Webmaster Tool rankings, and Google Analytic rankings!

Let me know what you think and share some of your experiences!

What is link-building? Well… everybody has their own entitled opinion, but more or less it is basically just building up your links. Whether it is through exchanging links with another website, or connecting your Facebook account to your website, link-building is crucial to online success.

Construction Workers Link Building

I could easily ramble on about how you should link build, when you should link build, and why… but I will save you the pain for now and just educate you on the basics. There are three types of link-building:

1. One-Way Links - When another website not owned by you links to your website by referencing it with header tags or just mentions it. Example: www.google.ca is an excellent major search engine when looking for anything online.

2. Reciprocal Links - When you exchange links with another website so that both websites receive compensation. This is usually the most common pro-active form of link-building. Example: I post here that www.google.ca is an excellent major search engine, and www.google.ca posts on their blog that www.naturalclick.ca is an excellent mississauga SEO company.

3. Three-Way Links – When you exchange links with another website and instead of using your primary or main site to link them back, you use an alternative website. This essentially creates a one-way link to your main site and a one-way link to their website. Example: I post here that www.google.ca is an excellent major search engine and link them, and www.google.ca uses www.youtube.com to link to me. This way, both parties receive one way links (the most powerful form of linking).

I would suggest exploring all types of link building and attempt to exchange links with other websites that rank well and are relative to your products or services.

For more information on other SEO forms of marketing, click here.

Thanks for reading!

If you are keeping on top, thank you very much! If you are not, then I encourage you to give it a shot, and in fact… we just released a new article recently about SEO Books! If you would like to find out if SEO Books really help you expand your knowledge and skills in SEO, check out the article here!

In addition, I would like to point out that blogspot.com is an effective resource to use when looking to blog and spread your word! With their easy to use website, blogging has never been easier!

Throughout multiple terms, NaturalClick SEO Company will be helping fullcountpitch.com break new barriers in Google, Bing, and Yahoo rankings! As NaturalClick is already placed in the top rankings with Bing, and Yahoo for keywords such as “seo mississauga” and “pay per click Mississauga”, we plan to share our expertise for the greater good.

It is an excellent feeling to give back to the community, and we encourage passion and will of the heart for SEO and Internet Marketing. In demonstration of these kind acts, FullCountPitch Magazine has written an article about these heartwarming events.

You can read the article here: http://fullcountpitch.com/2011/05/24/naturalclick-lends-a-hand/

A Recent Screenshot of FullCountPitch.com

This is one of the many steps NaturalClick will take in order to give back to the community and reach out to others about internet marketing and Search Engine Optimization, we hope that our readers one day may experience or share these pleasures too!

Have a great day!

Now you can literally see who is giving out free advice, it’s much  better is it not? In the future, we plan to give free information to you about how to set up your website included with all the SEO knowledge and implications you could possibly need to rank higher in the search engines!

In our first video, I, Justin Boutilier introduce you to the notion of starting up a website and taking the small but needed steps towards organic seo. It is important to note that although we are a an SEO Company located in Mississauga, we are still looking to help the community, and give back what we can!

In order of doing this, we have come to an agreement with fullpitchcount.com to help them in their efforts to rank higher in their competitive industry! That’s right, we are more then happy to help those around us, and why not start things off with a challenge!

Search Engine Optimization can be a tough nut to crack, but watch our weekly Youtube videos to learn more interactively about what you can do, expect, plan, and execute to achieve those much wanted rankings! You may find us here: http://www.youtube.com/user/NaturaClick?feature=mhee

Stay tuned for more SEO tips from www.naturalclick.ca!

Thank you!

Ranking high on a global scale is definitely one of the many benefits in search engine optimization. BUT! The real kicker is ranking high for a set of keywords or phrases. So, to quickly introduce you, there are two types of rankings that should be in your mind. Firstly, ranking on a global scale, and ranking well over all. Secondly, ranking well for your specified keywords or phrases relative to the services or products you provide.

For example, SEO services within the Mississauga region can be our primary target for today. So, therefore we must rank high over all, and then rank high for the search term…. “seo Mississauga”. Now that we have identified the keywords and phrase we are going to target, we must choose the methods in which we can pursue!

So I have taken the liberty and searched in Google Adwords for the term “seo Mississauga”. According to Google’s calculations, there are 390 Global Monthly Searches and 260 Local Monthly Searches for this phrase. Basically what that is saying is, there is no reason to really go ALL OUT for that search term. Now, on the other hand, if we were to look at the keyword “seo”, we would see that Google says there are 7,480,000 Global Monthly Searches. This translates to, it is much more likely that NaturalClick will see the light of day with SEO Mississauga quicker then it will pop up first for “seo”.

I hope this article sheds some light on the fact that keyword choice is CRUCIAL to short and long term success. Knowing your competition and audience is KEY when addressing your needs and wants while setting your SEO Project Plan together.

Thank you, and all the best from your local Mississauga SEO Company!

In this article, we will examine what the main factors of Organic SEO are, how effective they can be when utilized properly, AND how to get started! There is nothing better than starting up a business, and having the knowledge to gain.

In the beginning it appears difficult and frustrating. Essentially, knowing that you have to spread your website and its information across THOUSANDS of sites can bring you down. On the contrary, simplicity, patience, and persistence will win this battle sooner than you think.

Organic, or Natural Search Engine Optimization begins with looking at any form of website optimizing that does NOT involve paying search engines, other websites, directories, or blogs. Basically, if there is no SEO company working on your organic search engine optimization, you should not be spending any money. Our recommendation is that any small business starting up should not seek any paid method of advertising unless there is a comfortable available budget for online marketing. Why is this? Well, in the beginning, it is always best to start small, and build your way up!

Through progressively creating, adjusting, and monitoring these Organic methods, success will follow!

- Social Media Networking (Facebook, Twitter, LinkedIn, etc…)

- Directory Submission

- Blogging

- Article Submission

- Press Release

- Content Building

- Link Building

- and more!

Social Media Networking

Understanding the power of Facebook, Twitter, and LinkedIn is only half of the battle. Currently, Facebook is ranked 2nd, Twitter is ranked 9th, and LinkedIn is ranked17th in the world. What does this have to do with you? Well, if you properly utilize these three social media sites, website popularity for your business or company will come.

First on the list is setting up the account. By setting up an account, you can put up logos, pictures, videos, and much more on your profile. In addition to this, if you link your Facebook, Twitter, and LinkedIn accounts on your website, it is easier for viewers/potential clients to view your web pages which can lead to conversions. In the eyes of a potential buyer of your product or services, branding and website popularity is very important. Getting the person to your website, and then selling is hardest part. This is why having simple profiles set up on social media sites will help to build your online profile. You can also think of it like this…the larger and more professional your online resume is, the more likely you are to receiving impressions–>clicks–>views–>conversions.

Directory Submission

Submitting your website to directories also plays an important role in your Organic SEO strategies. Being able to spread your URL and biography across thousands of free directories is a great privilege! The only downside to doing this is you will not see these link backs immediately unless you are willing to pay. Some directories offer Paid One-Way Links, with free Reciprocal links. Where as other directories offer free One-Way-Links, with paid Reciprocal links. In addition to this, free One-Way-Links usually take 2-3 months of review before they will link your webpage.

Having said all of this, it is still worth your while. Search Engines such as Google, Yahoo, and Bing are changing their algorithms evermore quickly, so having progressive links to your site over time is a good thing!

Blogging

Blogging is always an important part for site awareness, just like being outside, you are able to interact and communicate with other people that you have never met. This same concept translates into the web, and having individuals commenting, questioning, or remarking on your thoughts and ideas. Blogs such as Squidoo, Tumblr, and Bloggerspot offer excellent rewards for activity on their site. In addition to this, the writers of these blog posts get to learn more about what they do or write on.

Setting up blogs is very simple and clean. Our suggestion is to fill out your profile as much as you possibly can with pictures, videos, biographies, and anything else that comes to mind! As long as it is profanity free, you will never have any issues with blog admins or other fellow bloggers.

A last point to make about Blogs is that it allows you to write what ever you wish, whether it be educational or for marketing purposes. Having that extra option to express your knowledge or expertise about a certain subject(s) is only beneficial in the world of gaining website popularity.

Article Submission

Submitting articles is very similar to posting on blogs. One main difference is that articles are more formally developed then blog posts. For instance, you can post on your blog that you are having a bad day. In an article situation, you are trying to demonstrate and express your knowledge and expertise out to the public in hopes of getting mass recognition which would then lead to more traffic on your site. Article Submission sites, or press release sites, help put your information out to the mass public looking to read about a certain topic.

For example, if somebody is interested in how to remove a virus from their computer, the benefit of a computer store writing an article on how to fix your computer from viruses would be beneficial. The mere psychology behind helping others out of good-will, and giving free information to the public can only benefit you. In addition to this, the search engines also will give ranking credentials to sites that expand their horizons across article and press release sites such as Ezinearticle or Goarticle.

Press Release

Press Releases are a little more formal in the sense that you will want to utilize press releases for important news and events. For small business owners, press releases can benefit through releasing a new location, a new event, sponsorship, affiliate, and much more. An example of this could be if you own a sports store and you sponsor a little league baseball team. If the little league baseball team wins a tournament or competition, you could press release that it was with the help of your sponsorship that they were able to achieve such success. Of course you don’t want to take all of the credit, but there is nothing wrong with taking a little recognition for your hard work and kind heart.

Content Building

One of the most important ways to increase your organic or natural rankings is by creating content every week. By writing about your business or services, search engines will pick up on the activity on your website while giving you credit for mentioning your keywords or phrases in different context. Although this sounds like you can just keep repeating the same word over and over again, the search engines are smarter than that. When creating content, it MUST be YOUR OWN, and not DUPLICATE from another competitors site or blog. If you’re thinking about playing with this fire, you should be careful because the search engines are very intricate, and are more than capable of spotting duplicated content that is not your own.

By being able to pick up when and where the content is put on, the search engines will know if a year later you duplicate another sites content, so avoid doing this at all costs. If you are lazy or don’t feel like writing content, contact an SEO business or professional content writer.

A last point that is needed to say on this topic is that content should be structured so whatever the main subject is that your topic about, gets properly placed and mentioned. For example, if somebody was to write about SEO, you would want to avoid mentioning it at the bottom of the paragraph or story. Instead, try starting off with the sentence: In Search Engine Optimization….

Link Building

Link building naturally is also a very key factor in organic SEO. In order to build links, you must conjure up a letter targeted at webmasters of websites that are relevant or complimentary to your business. Moreover, adding a “links” or “resources” page to your website will also help to have a back-end page in which you can list the sites that you are link exchanging with. Essentially, the more deep links, the more website popularity. Deep links are the most important and effective when trying to achieve rankings on the search engines due to the fact that another site is fully recognizing the existence of your site. This is much more effective than the simple, “oh yeah, www.naturalclick.ca” is a good site. Having a properly header referenced link of your partners site will be recognized more quickly by the search engines, and you will receive much more credit than just a two second mention.

Hope all of this helps, Happy Organic SEO building!